Murowaniec


Branding
Art Direction
Social Media Management
Photosessions
Collabs

photos:     Magdalena Zielasko
                   Maciek Malinowski
Murowaniec is a legendary Tatra mountain shelter. Over 100 years of extraordinary history, exceptional people who co-create and continue to create this place, plenty of ideas, incredible moments of luck and fear, and in all of this, there's also a place for us.

We are responsible for their branding, website and social media. We have been working with Murowaniec on a daily basis for almost 4 years now. 









PTNS x Murowaniec Capsule Collection


That's why we came up with the idea of making a special line of clothes to which,
as a co-producer, we invited the well-known company Pan Tu Nie Stał,
which in our opinion effectively combines all the elements we were looking for







We've been working together since August 2020.
This time filled with work brings a completely new visual identity,
strategy, full support for SM channels (both Facebook and Instagram),
photo sessions, a wayfinding system, two dedicated clothing lines,
a new website, graphic materials, and many, many more.









©2018—’25@thisisjoystudio